Leland Yee slams racially charged Sony Playstation ad
07.10.06 - Posted by AsiansVote
Good for California Assemblyman Leland Yee for slamming Sony's creepy ad (now running in Holland) for the new PlayStation. The ad features the words "White is coming" alongside an image of a white woman in white clothes and a white mohawk grabbing a black woman by the jaw. Yee's statment, as reported by Gamasutra:
“I am deeply disappointed in Sony's senseless decision to publish this racially-charged advertisement,” noted Yee in his statement. “I can't begin to determine Sony's motivation but I believe this marketing strategy is unnecessary and is clearly offensive to many in our community.”
He added: “Whether in the US or abroad, using differences in skin color to articulate the fact that your video game console now comes in white can be interpreted as insensitive at best and racist at worst.”
07.10.06 |
Candidates & Leaders
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Leland Yee
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Race & Racism